სადისტრიბუციო პროცესის დაგეგმვა და სრულყოფა ქართული ფირმების მაგალითზე

The master's thesis deals with challenges in the sistem of distribution, how to plan it and oportunities of best qualities in Georgian company, how important is the role of distibution’ s sistem for companies in marketing jobs. What is the feedback between correct distribution sistem and saccess of company. How important was the distribution sistem in pandemic period and which defects does it have.
The work is about methods and strategies which is used by distribution companies for relations with their costumers.
We also talk about foreign companies, and it is important because we can compare Georgian and foreign companies to each other.
I also conducted research, about distribution companies. First part of master’ s thesis is about costumer’ s views, rates and desires, and second part is about company’ s activities, their attempts to attract costumers, how they take care about their users and what plans do they have about distribution processes.