Men’s Linguistic Characteristics in Georgian Advertisements

The study examines men’s advertisements in Georgian magazines. The article mainly focuses on the use of language in men’s advertisements. The analysis is based on different theoretical materials. It demonstrates what linguistic features are used in advertisements of popular Georgian magazines. The findings indicated that advertisers use various lexico-grammatical features. Advertising interacts with us permanently. The aim of
this paper is to investigate. linguistic characteristics of Georgian advertisements. This paper is based on different examples that strengthen the theoretical part of the paper.